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Welcome! This wiki explains how to use the FSP Marketing Dashboard β€” the internal web app for lead, funnel, and sales analytics. It’s written from the user’s point of view: the happy path for each screen, plus the issues that can come up.

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Pick your guide

The app has a few distinct experiences depending on who you are:

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Root Dashboard β€” Company Analytics Hub

The main app at the home URL. A dozen tabs covering the full lead funnel, advertising, executive KPIs, EC pipeline, closing ratios, and more. For Marketing & Leadership.

β†’ Root Dashboard β€” Company Analytics Hub

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Sales Dashboard for ASMs (by Region)

A focused, region-locked view with just Closing Ratio, EC Pipeline, and Clean Deals β€” pre-filtered to one market. For Area Sales Managers.

β†’ Sales Dashboard for ASMs (by Region)

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ASM Dashboard (by Region) β€” in limited preview

The nine-tab replacement for the Sales Dashboard above: the ASM's day, team pace, EC pipeline, tasks, deal blockers, 1:1 notes, proposal reports, a leadership rollup, and the monthly market review. Visible only to a named list of people while it's reviewed; the older Sales Dashboard stays available in the meantime.

β†’ ASM Dashboard (by Region)

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The basics (true for both)

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Screenshots in this wiki show live production data at the time of writing, so exact figures will differ from what you see today.

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